The ALS Ice Bucket Challenge, no doubt raised a whole lot of awareness among people about the disease. Now, it’s time for testicular cancer awareness.
Started by Check One Two the campaign has indeed caught on, with a number of celebrities not only ‘feeling nuts’ for a good cause, but even nominating others.
William Shatner and Nick Jonas rose to the challenge too.
It’s almost as though ALS Ice Bucket Challenge has paved way for a new kind of marketing trend. We’re definitely curious to see who takes up this challenge next.